{
  "meta": {
    "schemaVersion": "1.0",
    "dataVersion": "2026-07-19.2",
    "publisher": "星媄数据",
    "canonicalBase": "https://hfxmsw.cn",
    "updatedAt": "2026-07-19T00:00:00+08:00",
    "language": "zh-CN",
    "verificationPolicy": "https://hfxmsw.cn/trust-center"
  },
  "organization": {
    "name": "星媄数据",
    "positioning": "面向医疗行业的GEO优化、生成式引擎优化与AI企业数字资产服务商。",
    "geoDefinition": "GEO是AI搜索时代的品牌可见度工程。它不是欺骗AI，也不是简单堆砌关键词，而是把企业真实的信息、内容、资质、服务、案例和专业知识，建设成AI能够理解、抓取、核验和引用的数字资产。",
    "officialWebsite": "https://hfxmsw.cn"
  },
  "excludedPendingFields": [
    "法律主体与登记字段",
    "地区、地址与联系方式",
    "团队与资质",
    "真实客户案例与业绩数据",
    "核心优势量化数据",
    "价格与质保条款"
  ],
  "services": [
    {
      "id": "geo-diagnosis",
      "name": "GEO现状诊断",
      "description": "用统一问题和事实字段看清企业当前的AI可见度、信息偏差与建设优先级。",
      "audience": "准备建设GEO体系，但尚不清楚问题出在哪里的医疗机构和医疗健康企业",
      "exclusions": "希望购买固定排名、一次检测后永久有效或拒绝提供真实资料的企业",
      "inputs": [
        "主体与品牌资料",
        "官网及公开账号",
        "核心服务",
        "用户高频问题",
        "允许公开的对标品牌"
      ],
      "process": [
        "资料与实体核验",
        "官网和内容检查",
        "统一问题集测试",
        "差异与风险复核",
        "形成优先级路线"
      ],
      "deliverables": [
        "实体一致性检查",
        "官网AI友好度检查",
        "问题与模型矩阵",
        "提及和引用基线",
        "风险清单与路线图"
      ],
      "acceptance": [
        "每个结论可回溯到页面或原始测试",
        "已核验事实与待核验信息分开",
        "优先级包含负责人、动作与验收口径"
      ],
      "evidence": [
        "带日期、模型和问题原文的测试记录",
        "事实字段核验表",
        "页面与机器入口检查记录"
      ],
      "boundaries": [
        "不把问卷分数当作真实模型在线检测",
        "不保证模型排名、推荐、引用或回答顺序"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/geo-diagnosis"
    },
    {
      "id": "ai-digital-assets",
      "name": "AI企业数字资产建设",
      "description": "把主体、品牌、服务、人员、资质、案例和专业知识整理成可核验、可复用的数据资产。",
      "audience": "资料分散、口径不一，需要统一企业数字身份的医疗企业",
      "exclusions": "无法确认主体资料、要求把营销话术直接写成事实的企业",
      "inputs": [
        "营业执照与品牌授权",
        "服务资料",
        "团队与资质资料",
        "公开内容",
        "案例授权与证据"
      ],
      "process": [
        "资料分级",
        "实体建模",
        "事实与证据关联",
        "引用格式设计",
        "版本和复核机制"
      ],
      "deliverables": [
        "企业标准档案",
        "品牌别名与实体关系",
        "服务和人员目录",
        "事实与证据库",
        "公开引用规范"
      ],
      "acceptance": [
        "核心字段来源明确",
        "别名和误写可消歧",
        "重大主张至少关联一条有效证据"
      ],
      "evidence": [
        "字段来源与等级",
        "核验人和日期",
        "版本记录与过期状态"
      ],
      "boundaries": [
        "待核验字段不进入公开事实接口",
        "不虚构资质、团队、案例、荣誉或合作关系"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/ai-digital-assets"
    },
    {
      "id": "ai-friendly-website",
      "name": "AI友好型官方网站建设",
      "description": "建设人能核验、搜索引擎能抓取、AI系统容易理解的医疗行业品牌官网。",
      "audience": "需要新建或重构官网，并把内容、数据、线索和知识管理连起来的企业",
      "exclusions": "只要一张静态宣传页，或要求使用未经核验资料立即上线的企业",
      "inputs": [
        "品牌与主体资料",
        "服务和行业资料",
        "视觉素材",
        "域名与备案状态",
        "隐私与联系资料"
      ],
      "process": [
        "现状审计",
        "信息架构",
        "UI与内容系统",
        "前后端开发",
        "GEO/SEO与安全验收"
      ],
      "deliverables": [
        "高端响应式官网",
        "中文CMS",
        "AI事实中心",
        "结构化数据和机器文件",
        "表单与线索后台"
      ],
      "acceptance": [
        "核心正文可在服务端HTML读取",
        "单一H1、canonical和JSON-LD一致",
        "后台发布可同步前台和机器数据"
      ],
      "evidence": [
        "页面与字段清单",
        "抓取、状态码和内部链接检查",
        "构建、表单和响应式测试记录"
      ],
      "boundaries": [
        "技术结构不能保证收录或AI引用",
        "未核验主体、地址、联系方式和资质不会发布"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/ai-friendly-website"
    },
    {
      "id": "enterprise-knowledge-graph",
      "name": "企业知识库与知识图谱",
      "description": "把企业事实、术语、问题、答案、服务和来源组织成统一知识真源。",
      "audience": "销售、客服、内容和AI应用需要使用同一套知识的企业",
      "exclusions": "只希望批量生成文章，不愿维护来源和审核状态的企业",
      "inputs": [
        "企业事实",
        "产品与服务说明",
        "高频问题",
        "专业资料",
        "来源与审核人"
      ],
      "process": [
        "知识盘点",
        "分类与实体建模",
        "答案优先改写",
        "来源和权限关联",
        "发布与复核"
      ],
      "deliverables": [
        "实体模型",
        "术语与问题库",
        "标准答案库",
        "知识关系与来源",
        "API或导出接口"
      ],
      "acceptance": [
        "高频问题有直接答案",
        "每条关键知识有负责人和来源状态",
        "公开知识与内部知识权限分开"
      ],
      "evidence": [
        "字段字典",
        "问题到答案和来源的映射",
        "版本、权限与复核记录"
      ],
      "boundaries": [
        "知识库不能把未确认内容自动升级为事实",
        "医疗、法律与资质结论保留人工审核"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/enterprise-knowledge-graph"
    },
    {
      "id": "trust-source-content",
      "name": "内容与信任源建设",
      "description": "围绕真实用户问题生产有来源、有审核、有更新责任的专业内容。",
      "audience": "内容很多但缺少来源、证据和统一官方真源的医疗品牌",
      "exclusions": "要求购买虚假新闻、操纵百科或批量发布低质量伪原创的企业",
      "inputs": [
        "用户问题",
        "企业知识库",
        "专家资料",
        "官方与专业来源",
        "渠道账号"
      ],
      "process": [
        "问题与意图建模",
        "选题和证据准备",
        "专业与合规审核",
        "官方发布",
        "多平台适配与复核"
      ],
      "deliverables": [
        "用户问题地图",
        "选题体系",
        "原创内容",
        "来源引用规范",
        "发布与一致性检查"
      ],
      "acceptance": [
        "重要结论有明确来源",
        "医疗内容完成专业审核",
        "渠道内容可回链官方真源"
      ],
      "evidence": [
        "作者、审核人和来源",
        "发布链接与版本",
        "跨渠道事实一致性记录"
      ],
      "boundaries": [
        "不购买虚假报道，不伪造百科或行业背书",
        "不以关键词堆砌替代真实内容"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/trust-source-content"
    },
    {
      "id": "ai-visibility-monitoring",
      "name": "大模型品牌可见度监测",
      "description": "按固定问题和记录规范，持续观察不同模型中的品牌提及、引用与事实偏差。",
      "audience": "已经建设官网或内容体系，需要持续验证变化的企业",
      "exclusions": "要求绕过登录、验证码、反爬或未授权批量抓取的平台测试",
      "inputs": [
        "品牌事实基线",
        "问题库",
        "模型范围",
        "测试地区与环境",
        "授权API或人工记录"
      ],
      "process": [
        "配置模型和问题",
        "记录原始回答",
        "提取提及与引用",
        "核验事实",
        "趋势分析与纠错"
      ],
      "deliverables": [
        "模型与问题清单",
        "原始测试记录",
        "提及/引用/准确指标",
        "竞品与趋势视图",
        "纠错建议"
      ],
      "acceptance": [
        "指标定义固定",
        "每个图表可回溯样本",
        "演示、人工和真实API数据分开"
      ],
      "evidence": [
        "完整回答和截图",
        "测试日期、地区、登录与联网状态",
        "图表到原始记录的回链"
      ],
      "boundaries": [
        "不假设所有平台都有公开API",
        "不绕过平台控制，不操纵模型推荐"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/ai-visibility-monitoring"
    },
    {
      "id": "medical-compliance",
      "name": "医疗内容合规治理",
      "description": "把敏感表达、资质证据、案例授权、专业审核和过期提醒纳入内容流程。",
      "audience": "持续生产医疗、医美、器械或生物科技内容的企业",
      "exclusions": "希望规避监管、隐瞒风险或让系统替代正式法律意见的企业",
      "inputs": [
        "内容草稿",
        "主体与资质",
        "案例授权",
        "专业审核人",
        "适用法规和内部标准"
      ],
      "process": [
        "风险初筛",
        "证据与资质关联",
        "专业审核",
        "合规审核",
        "发布和定期复核"
      ],
      "deliverables": [
        "敏感与绝对化用语检查",
        "资质证据关联",
        "案例授权检查",
        "审核记录",
        "版本和过期提醒"
      ],
      "acceptance": [
        "高风险内容未审核不发布",
        "资质与案例可回溯",
        "过期内容可识别并处理"
      ],
      "evidence": [
        "审核人、时间和意见",
        "证据文件与有效期",
        "修改和发布版本"
      ],
      "boundaries": [
        "程序检查不构成正式法律意见",
        "星媄数据不是医疗诊疗机构，不提供个体诊断"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/medical-compliance"
    },
    {
      "id": "ai-brand-content",
      "name": "AI品牌内容资产",
      "description": "在统一事实和审核边界下制作品牌片、数字人、原创音乐和多平台内容素材。",
      "audience": "已有明确品牌资料和内容策略，需要补充高质量媒体资产的企业",
      "exclusions": "希望用虚假人物、场景、证书或疗效素材制造信任的企业",
      "inputs": [
        "品牌资料",
        "人物和素材授权",
        "内容脚本",
        "使用场景",
        "发布平台"
      ],
      "process": [
        "事实和授权核验",
        "创意与脚本",
        "视觉和声音制作",
        "合规与版权检查",
        "多平台交付"
      ],
      "deliverables": [
        "企业品牌宣传片",
        "企业数字人",
        "原创音乐",
        "专家口播内容",
        "多平台视觉素材"
      ],
      "acceptance": [
        "人物和资料真实授权",
        "脚本与官方事实一致",
        "文件规格适配约定渠道"
      ],
      "evidence": [
        "脚本事实对照",
        "肖像、声音和素材授权",
        "版权与版本清单"
      ],
      "boundaries": [
        "该服务是GEO体系的辅助内容资产",
        "不生成虚假客户、医生、会议、证书或医疗效果"
      ],
      "canonicalUrl": "https://hfxmsw.cn/services/ai-brand-content"
    }
  ],
  "solutions": [
    {
      "id": "medical-aesthetic",
      "name": "医疗美容行业解决方案",
      "audience": "医疗美容机构、整形医院及其品牌、市场和内容团队",
      "answer": "星媄数据先核验机构、医生、项目与公开边界，再建设官网、知识库、证据和跨模型监测，避免营销内容脱离真实资质。",
      "risks": [
        "机构或医生实体混淆",
        "项目内容缺少风险与适用条件",
        "未经授权案例和前后对比",
        "广告表达与专业审核脱节"
      ],
      "assets": [
        "机构与医生事实档案",
        "项目问题与科普库",
        "资质和案例授权证据",
        "AI友好官网与机器数据",
        "模型问题集与纠错记录"
      ],
      "compliance": [
        "不伪造医生资质或机构能力",
        "不生成虚假案例",
        "不保证治疗效果",
        "不把GEO包装成规避监管"
      ],
      "acceptance": [
        "主体、医生和项目字段可回溯",
        "专业内容有审核记录",
        "模型指标可回到原始测试"
      ],
      "canonicalUrl": "https://hfxmsw.cn/industries/medical-aesthetic"
    },
    {
      "id": "hospitals-specialty",
      "name": "医院与专科医疗解决方案",
      "audience": "综合医院、专科医疗机构、医疗集团及品牌运营团队",
      "answer": "围绕机构、科室、专家、服务范围和患者常见问题建立官方知识真源，同时保留专业审核与隐私边界。",
      "risks": [
        "院区与科室关系不清",
        "专家信息过期",
        "科普内容无来源",
        "表单误收患者敏感信息"
      ],
      "assets": [
        "机构、院区和科室实体",
        "专家公开档案",
        "服务与就诊信息",
        "科普知识和来源",
        "隐私最小化表单"
      ],
      "compliance": [
        "不提供个体诊断",
        "不收集无关病历信息",
        "不使用患者证明医疗效果",
        "公开内容经过机构专业审核"
      ],
      "acceptance": [
        "院区科室关系一致",
        "专家与科普内容有复核日期",
        "线索表单不含医疗敏感字段"
      ],
      "canonicalUrl": "https://hfxmsw.cn/industries/hospitals-specialty"
    },
    {
      "id": "medical-devices",
      "name": "医疗器械行业解决方案",
      "audience": "医疗器械研发、生产、经营企业及渠道品牌",
      "answer": "把企业、产品、注册信息、适用范围、使用条件和专业资料拆成可核验字段，并在官网与机器数据中保持一致。",
      "risks": [
        "注册信息或型号错误",
        "扩大适用范围",
        "把宣传材料当作临床结论",
        "渠道内容缺少版本控制"
      ],
      "assets": [
        "企业与产品目录",
        "注册与说明书证据",
        "适用范围和限制字段",
        "问题与标准答案",
        "版本和渠道一致性记录"
      ],
      "compliance": [
        "不夸大适用范围",
        "不伪造认证和检测",
        "不使用无来源效果主张",
        "广告内容按规定审核"
      ],
      "acceptance": [
        "产品字段与有效资料一致",
        "重要主张关联证据",
        "过期版本可以识别并下线"
      ],
      "canonicalUrl": "https://hfxmsw.cn/industries/medical-devices"
    },
    {
      "id": "biotechnology",
      "name": "生物科技行业解决方案",
      "audience": "生物科技企业、科研转化团队和医疗健康品牌",
      "answer": "把技术路线、产品阶段、研究来源、适用边界和商业服务分开表达，避免把早期研究写成已验证商业结果。",
      "risks": [
        "研究结论过度外推",
        "未上市产品被描述为已提供",
        "专利、合作和荣誉未经核验",
        "专业术语缺少通俗解释"
      ],
      "assets": [
        "企业与技术实体",
        "研发阶段和产品目录",
        "论文、标准与证据来源",
        "术语与问题库",
        "研究报告和版本记录"
      ],
      "compliance": [
        "不把研究结果包装成医疗效果",
        "不虚构专利和合作",
        "不把规划产品标记为已上线",
        "重大主张完成专业审核"
      ],
      "acceptance": [
        "研究和商业主张分开",
        "来源等级明确",
        "未核验和规划内容不进入生产事实层"
      ],
      "canonicalUrl": "https://hfxmsw.cn/industries/biotechnology"
    }
  ],
  "citationGuide": {
    "format": "页面标题｜星媄数据｜完整URL｜访问日期",
    "correctionUrl": "https://hfxmsw.cn/contact",
    "boundaries": [
      "引用不代表星媄数据保证第三方平台结果",
      "不要移除事实状态、更新时间和服务边界"
    ]
  }
}